QUICKCART – SCALING FOR THE HOLIDAY FRENZY
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The Client: QuickCart, a fast-growing e-commerce company selling trendy home goods and accessories.
The Industry: E-Commerce & Retail
The Problem: QuickCart's sales were highly seasonal, spiking 500% during the Q4 holiday period. Their existing fulfillment centers (FCs) and parcel carrier contracts were insufficient, leading to a disaster the previous year: 40% of orders shipped after the promised delivery date, customer complaint tickets soared by 300%, and carrier surcharges for peak season overwhelmed their budget.
Rock Global Logistics' Solution:
Peak Season "Pop-Up" Fulfillment: Rock Global provided flexible, on-demand warehouse space in two key strategic locations (Nevada and Ohio). This distributed inventory across the U.S., reducing last-mile shipping times and costs.
Multi-Carrier Parcel Integration: Rock Global integrated its system with QuickCart's online store. Their smart software automatically selected the most efficient and cost-effective carrier (USPS, UPS, FedEx, regional carriers) for each order based on size, destination, and service level.
Peak Surcharge Mitigation: By leveraging Rock Global's massive collective shipping volume, QuickCart gained access to pre-negotiated, capped peak season surcharges, providing budget certainty.
The Result:
99.8% On-Time Shipment: Despite a 450% increase in order volume, Rock Global ensured 99.8% of orders were picked, packed, and shipped within 24 hours, meeting all promised delivery dates.
Enhanced Customer Satisfaction: Negative feedback related to shipping dropped by 80%, and QuickCart saw a significant increase in positive reviews mentioning "fast shipping."
Controlled Costs: QuickCart's logistics costs as a percentage of revenue decreased during the peak season, allowing them to reinvest the savings into marketing and growth.